How Moon and Skin Builds Trust and Increases Sales with Opinew Product Reviews

Introduction

Moon and Skin, a premium skincare brand, understands the importance of trust in eCommerce. To enhance credibility and drive more conversions, they integrated Opinew Product Reviews into their Shopify store. By leveraging authentic customer feedback, photo and video reviews, and advanced review management tools, they provide social proof that reassures potential buyers and increases sales.

Why Product Reviews Matter

Customer reviews significantly impact purchasing decisions. They provide transparency, build trust, and help shoppers understand product quality and performance. Moon and Skin utilizes Opinew to display real customer experiences, ensuring potential buyers feel confident in their skincare purchases.

Key Features of Opinew Product Reviews

• Automated Review Requests – Moon and Skin collects reviews via email, SMS, and QR codes, ensuring a steady stream of customer feedback.
• Photo & Video Reviews – Customers can upload images and videos showcasing their results, creating authentic user-generated content.
• Review Imports – The brand seamlessly imports reviews from Amazon, AliExpress, and eBay, adding credibility to their products.
• Customizable Review Widgets – Opinew’s widgets match Moon and Skin’s branding, maintaining a cohesive look across the site.
• SEO-Boosting Features – Rich snippets help improve search rankings, bringing in more organic traffic.

How Moon and Skin Utilizes Opinew

1. Boosting Conversions – By showcasing real reviews, Moon and Skin has seen a 25% increase in purchase rates.
2. Strengthening Customer Engagement – Automated review requests keep customers involved, fostering loyalty.
3. Reducing Returns – Detailed reviews help shoppers make informed decisions, leading to fewer refunds.
4. Expanding Online Visibility – SEO-optimized reviews improve organic traffic, helping the brand reach more potential customers.

Conclusion

By integrating Opinew Product Reviews, Moon and Skin has successfully enhanced trust, improved customer engagement, and boosted revenue. Displaying authentic customer feedback creates a transparent shopping experience, making it easier for new customers to commit to a purchase. For skincare brands looking to increase credibility and sales, implementing a comprehensive review strategy is a must.